The latest venture capital news from Trousdale.


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5 Jul 2021
Thought Leadership

Phillip Sarofim of Trousdale Ventures: "GET TO KNOW THE TEAM

I am very focused on investments that offer positive societal and environmental outcomes in addition to generating substantial financial returns and I see these outcomes as interdependent. I do believe that by investing in companies solving challenges in health, wellness, productivity and sustainability, we are satisfying and helping to drive consumer demand. And that, I believe will lead to financial success. These companies are offering healthier alternatives for consumers.

24 Feb 2021

The Investment Firm Behind California's Most Promising Better-For-You Brands

Founder of Trousdale Ventures, Phillip Sarofim, is on a mission to cultivate forward thinking brands and California growth companies that enrich the lives of their consumers.

10 Nov 2020
Portfolio News

Meyers Manx Company Sold, Designer Freeman Thomas Is New CEO

The iconic Southern California car that inspired the dune buggy craze will live
on in new designs.

18 Feb 2021
Portfolio News

Trousdale Ventures LLC Invests in Bougie Bakes Healthy and Nutritious Snack Maker-Distributor

Trousdale Ventures LLC, a growth equity firm founded by Phillip Sarofim known for investing in Better For You businesses, has joined as an early stage investor in Bougie Bakes, a Los Angeles-based maker-distributor of healthy snack alternatives, including gluten-free, sugar-free and dairy-free brownies, cookies, scones, muffins and more.

17 Jun 2020
Portfolio News

EQtainment Launches Children's Mental Health Initiative Due to COVID-19

EQtainment announced today the EQtainment Mental Health Initiative, naming Trousdale Ventures founder, Phillip Sarofim, Chairman of the committee. EQtainment is identifying partners to join the Initiative and sponsor putting Social Emotional curricula in at-risk schools in every major city, and the company is matching sponsorships by donating $30 million of mental health tools for kids and parents at home during the COVID-19 Crisis.

3 Sep 2020
Portfolio News

The Best Hot Sauces You Haven't Tried Yet

The heat with Yellowbird; Texas natives treasure the hometown favorite sauce and the line of brightly-colored bottles, ranging from serrano to ghost pepper varieties. Give back to the community with Small Axe Peppers—they make their sauces from community garden harvests from urban farmers.

25 Sep 2020
Portfolio News

Jennifer Lopez And Alex Rodriguez Invest In Coffee Brand Super Coffee Cofounded By 30 Under 30 Honorees

Kitu Life Inc, the company behind the coffee brand Super Coffee cofounded by three brothers who made our 2019 30 Under 30 Food and Drink list, announced today that it has picked up a minority investment from superstar couple Jennifer Lopez and Alex Rodriguez.

30 Jun 2020
Portfolio News

Startup Behind Super Coffee Gets Valuation Topping $200 Million

Kitu Life Inc., the startup behind fast-growing beverage brand Super Coffee, has raised $25 million in a fundraising round that values it at more than $200 million.

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